![]() With Adobe Firefly now commercially available, Firefly-generated works that meet our generative AI submission guidelines will now be eligible for submission to Adobe Stock. The next Firefly Bonus is planned for 2024 for new content used for training Firefly. The bonus is planned to pay out once a year and is currently weighted towards number of licenses issued for an image, which we consider a useful proxy for the demand and usefulness of those images. This initial bonus, which will be different for each contributor, is based on the all-time total number of approved images submitted to Adobe Stock that were used for Firefly training, and the number of licenses that those images generated in the 12-month period between June 3rd, 2022, to June 2nd, 2023. To demonstrate that, while the terms we already have with Adobe Stock contributors permit Adobe to use Stock content to train models, we are pleased to share two specific announcements focused on creating value for the community of Stock contributors:Īll eligible Adobe Stock contributors with photos, vectors or illustrations in the standard and Premium collection, whose content was used to train the first commercial Firefly model will receive a Firefly bonus. We view Firefly as a helpful companion to Adobe Stock - helping customers augment assets to increase their usefulness as well as for all forms of ideation - and as a means for our contributors to potentially increase their annual earnings through Adobe. The Stock contributor community of photographers, designers, illustrators, filmmakers, and multi-media artists of all kinds are vital to the creative process and to Adobe, for both Adobe Stock licensing and for Firefly training. We believe stock photography will undoubtably continue to play an essential role in creativity. ![]() Generative AI is indeed a big change, but it is a change we deeply believe will increase opportunities for creators and businesses alike.įrom ideation to execution, Firefly is an accelerator and amplifier of the creative process that benefits both Adobe Stock customers and contributors, and we’ve never been more excited about the roadmap ahead. Since we released the beta of Adobe Firefly, we’ve watched and spoken to businesses, creators, and stock contributors on how they view and use these capabilities, and we have learned a great deal. As these models evolve through increased training and users learn how to interact with these models, generative AI can help create images, vectors, or custom text styles from text prompts, it can take a single 2D image and create a 3D model that accurately represents special lighting and textures, and in the future, it will be able to take creative direction and turn images and text into animations and video.Īs AI technology evolves to help creative workflows be far more imaginative and productive, our team at Adobe is excited by the opportunity to provide increasingly requested generative AI capabilities to our customers while also innovating in a responsible way that respects copyright and seeks to compensate Stock contributors of the data used to train generative AI models. This technology has two fundamental concepts - ‘models’ trained on underlying datasets and ‘inference’ based on user prompts. Generative AI refers to technology that works alongside creators, helping them create new content based on various inputs such as, but not limited to, text inputs, surrounding imagery, and stylistic direction. “That’s consistently high-quality imagery, an eye for aesthetics and commercial value, and the passion and flexibility to keep learning, working, and growing as artists and professionals.There is much discussion about the future role of generative AI across creative segments, and how this technology will impact the world of stock photography. “Most successful Contributors have a few key things in common,” says Sarah Casillas, senior director of Content for Adobe Stock. The Awards honor some of the very best examples of aesthetic, technical, and narrative quality out of the millions of assets submitted to our collection last year. And that means Adobe Stock Contributors are playing an increasingly important role in how people learn, connect, and communicate worldwide.Īt Adobe Stock, we’re dedicated to nurturing a thriving community of Contributors, helping them stay on top of creative trends, and building a global collection that represents the real world through relevant and authentic visual narratives.Īs part of our commitment, we’re introducing the Adobe Stock Artist Awards. Unveiling the first-ever Adobe Stock Artist Awardsįrom social media to entertainment to advertising, visual content is exploding.
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